Wednesday, September 12, 2012

HC Consumers Value Expertise...Want Comparison Tool

The latest survey focusing on customer experience and healthcare providers was completed in July by Harris Interactive.  The online poll asked more than 2,300 US adults about their preferences and decision-making process when making doctor’s appointments.  

While a substantial number of respondents expressed satisfaction with their last medical visit, the study revealed that 62% identified a consumer “want” not readily fulfilled - an online estimator of physician costs.  MedCity News reports that in addition to the comparison tools supported by insurance companies, third party companies have started to fill the void.  MD Clarity assists doctors analyze health care service pricing while Castlight Health aids consumers.  >>Read more

Other key offerings desired by study respondents include:  Online medical access, proactive communication from doctors.  >>View Harris findings

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